The process of creating your own community or tribe largely depends on your ability to communicate with members and foster relationships. The personal interaction involved is irreplaceable. Yet, you can simplify this process by utilizing the tools and platforms listed below. Let’s take a look…
Tool 1: Social Media
This is crucial because a substantial portion of your community members will be found and engaged on social media. The following are the social media platforms you should be taking into account:
- Facebook.
- Twitter.
- LinkedIn (if your network consists of professionals).
- If you’re planning to engage with videos, consider using YouTube.
- If you plan on engaging through pictures, then Instagram is advisable.
- If you’re aiming to reach women in a field that heavily relies on visuals, Pinterest is the platform to use.
If you utilize any of these platforms, you will also require these tools…
Tool 2: Social Media Tools
Social media platforms can assist you in locating your target market, discovering content that allows you to engage with them, and measuring their responses to determine the effectiveness of your content and promotional efforts. Here are a couple of tools that could prove useful:
- ContentStudio.com is a powerful content management system. that not only schedules content but also monitors its performance.
- SproutSocial.com is a comprehensive tool that you can utilize for the administration of your social media initiatives.
Next…
Tool 3: An Autoresponder
While it’s possible to discover and engage with your community on social media, your primary goal should be getting them on your personal mailing list. This is why it’s essential to establish an autoresponder system. This allows you to upload and plan content to nurture relationships effortlessly. Some excellent autoresponders or email service providers are:
- MailChimp.com
- Aweber.com
- GetResponse.com
- LeadsLeap.com
Ensure that you thoroughly read the terms of service of your chosen service prior to registering. It’s important to confirm that your planned usage of the autoresponder aligns with their acceptable use policy.
Tool 4: Blogging Platform
An effective method to engage with your viewer is by creating your own blog. Luckily, establishing a blog is uncomplicated and costless, especially when you utilize a platform like WordPress.org.
Tool 5: Content Scheduler
A crucial aspect of establishing a connection with your audience is consistently providing them with content that addresses and assists with their issues. This comprises daily updates on social media, regular blog posts, and distributing newsletters.
Luckily, you don’t have to stay glued to your computer to send this content. You can utilize tools to upload and plan it out. This involves:
- Scheduling and uploading content using the autoresponder feature of your email service provider.
- Utilizing platforms such as ContentStudio.io enables you to plan your social media content in advance and permits simultaneous posting on various channels.
- Utilizing the in-built scheduling tools provided by WordPress to publish content on your blog.
Tool 6: Freelance Sites
Although the essential “human element” involved in establishing a community cannot be substituted, it doesn’t imply that you have to accomplish everything single-handedly. You can engage freelancers who can assist in content creation and interaction with community members. You can locate these freelancers at several reliable sources:
- UpWork.com
- Guru.com
- Freelance.com
In Sum…
Developing a community requires time, but it doesn’t have to all be done manually. Therefore, commence using these aids to simplify your community developing tasks!